The conference will focus on the competitiveness of the European media and audiovisual industries, and the challenges and opportunities of European companies. While the recovery from the pandemic is ongoing, the sector is facing increased competition from global players in many segments, including in emerging production technologies. Speakers will share their diagnoses on the state of the sector and the attractiveness of European productions, and will discuss latest trends on consumption. They will reflect on how to adapt their business models and build on their assets today so as to better serve tomorrow’s audiences.
After an opening by European Commissioner Thierry Breton on the competitiveness of the industry, high-level European CEOs will share their views on how to prepare for the future of the sector and better position the European audiovisual industry in European and global markets.
The cinema industry has a key role to play in creating new reference points for viewers. Find out about the insights and practices of 4 professionals. Discover the Screens of tomorrow movement involving 100+ professionals in France in the creation of an original guide, now available in English, to question our writing automatisms.
Virtual production technology has brought about a significant change in how films, TV shows, and immersive experiences are created. It offers new creative opportunities and real-time visualization by seamlessly combining physical and digital elements. This technology has been recognized globally, but how can Europe emerge as a thriving hub for virtual production innovation in the global VP race?
The Cannes Next exclusive on the Plage de Palmes will bring together three European industry experts - including a screenwriter and director, a photorealistic and immersive experiences pioneer, and a founder of Europe's first decacorn (a company valued at more than €10 billion!), to explore the growth potential of virtual production and immersive sectors in Europe, particularly for independent producers and decision-makers.
The panel will focus on the benefits of virtual production and immersive technology for the independent industry, how the immersive and gaming industry is revolutionizing film and television, and how the European sector can leverage virtual production to its advantage. They will also shed light on the current state and prospects of virtual production in Europe, exploring opportunities, challenges, and potential collaborations that can further propel the continent's virtual production and immersive ecosystem.
The conversation will showcase remarkable case studies and productions from the panelists, address policy, rights, and industry standards, and propose a dedicated industry approach to bridge the gap between film and gaming. It will also explore the challenges and opportunities on the horizon, financing virtual production and immersive content, and three significant wishes for European funders and the industry.
Join us for an enlightening conversation that will uncover the vast potential of virtual production and immersive experiences and how to make them game-changers for Europe.
Please note that entry priority will be given to film festival organizers with a Marché du Film badge.
Be among the first to learn about emerging trends and evidence-based strategies for connecting better with existing and new audiences. Assessing data from festivals all over the world, Eventive CEO Iddo Patt shares insights from the soon-to-be-published white paper, State of Festivals 2023: Patterns of Resilience and Recovery. Patt will be joined by festival expert panelists as he delves into attendance and revenue data gathered from more than 1000 festivals since 2020.
Spanish cinema has always been at the heart of the film industry. In recent years, there has been a notable increase in the international presence of our productions in renowned film festivals, award ceremonies and platforms. This forum marks the official opening of the activities of Spain as Country of Honour at the Marché du Film 2023. Both renowned and upcoming producers will talk about the past, present and future of Spanish cinema, trending content, discovery of new talent, and the soon to be developed projects of some of our most acclaimed filmmakers.
Part 1: 11:30am -12:15pm
Show Me The Money – African Film Financing
This year no less than 13 African films are in competition at the Cannes Film Festival, among which two are in the running for the Palme d’Or. However, the lack of funds stunts growth of African film industry. What policies and instruments can make a difference and what does the future hold for African productions?
Part 2: 12:15 - 1pm
Re-enchanting the World from Africa
How to arm African young people with the skills and experience they need to flourish in a competitive cinema and audiovisual industry, and produce a slate of authentic African stories for the global market? The Conference will explore impactful ways to support African Creatives.
The 2023 selection of La Fabrique Cinéma includes 10 projects of 1st and 2nd feature films. The directors and producers will pitch their projects and answer questions. Meet the participants coming from Argentina, Chile, Costa Rica, Egypt, India, Lebanon, Nigeria, Philippines, Senegal and Tunisia.
Moderator: Elias Ribeiro
Join producer-director C.S. Roy and music composer Philippe Lambert in a thought-provoking conversation about the power of augmented audio and adaptive music for cinema. Gain a unique perspective on their creative process and the challenges they overcame to complete "V F C", the world's first adaptive feature horror, premiering at Cannes NEXT this year. Don't miss this opportunity to learn about the implementation of these cutting-edge technologies for theatrical exhibition and their potential to transform the way we tell and experience stories for the big screen.
Presented by SCINTILLA, SODEC, the Canada Media Fund & Téléfilm Canada
Speakers
17.05.2023 | Cannes Market Dailies's blog
Cat. : PROS
