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MIPTV featuring MILIA, the world’s audiovisual and digital content market, today announces the 25 finalists for the second edition of “Content 360,” the international competition to commission innovative, interactive content and applications for mobile and broadband.
For the second year, “Content 360” is organized in partnership with the BBC, the Korean Broadcasting Commission (KBC), the National Film Board of Canada (NFB) and for the first time WPP’s OgilvyOne Worldwide and Yahoo!
The call for entries launched on January 8, 2007 and received an enthusiastic response from hundreds of international multimedia and application developers. A total of 450 projects from 36 countries were entered compared to 186 projects from 23 countries last year. 240 companies from countries as diverse as Mexico, Australia, Sweden, South Africa, US, France, Canada, Italy, South Korea, UK, India, Singapore… entered projects in this year’s competition.
Divided into eight categories, the 25 finalists will attend MIPTV featuring MILIA in April to promote their projects in the Content 360 Pavilion and during pitching sessions in the Conference Programme. The projects will be judged by panels of key digital commissioners, brands and industry experts.
The winners, revealed in Cannes on April 19, will share €100,000 in development funds pledged by the competition partners.
Click here to discover the 25 “Content 360” finalists
http://www.miptv.com/images/100526/pdf/miptv2007_content360_nominees_list.pdf
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